“What you reap is what you sow”
To see a sub two-hour marathon.
To get all the details ready in the right moment and the right place.
I have had the honour of working with Eliud and his coach Patrick Sang since 2001. Since I broke the one hour world record with 13,01 miles (20.944 meters), I am fascinated by one hour and two hour running events. I worked with Haile Gebrselassie when, in 2008, he smashed the marathon world record and became the first athlete to break the 2:04 barrier. Since that moment I wondered whether it was possible to run a sub two-hour marathon. I am convinced Eliud is the man who can.
Jos Hermens is a former athlete who is now the Chief Executive Officer (CEO) of Global Sports Communication (GSC.)
Jos won the Dutch Sportsman of the Year title in 1975 and 1976 and improved the one hour record twice. He retired aged 28 due to injuries and in 1985 started his own company, Sports Communication Services, later to become GSC. This company helps athletes with coaching, competitions, sponsorship, medical care, marketing and PR.
Today GSC has 20 employees at its main office in Nijmegen and another 50 people employed worldwide. Its athletes include: Eliud Kipchoge, Haile Gebrselassie, Kenenisa Bekele, Caterine Ibarquen and Sifan Hassan.
In 2017, GSC started the NN Running Team, the first commercial running team in the world of which Eliud Kipchoge is a part. GSC is also involved in 15 international road races such as the Amsterdam Marathon and Hamburg Marathon plus track and field events like Shanghai Diamond League and FBK Games (Hengelo).
To hear from Jos Hermens discussing the INEOS 1:59 Challenge click here.